Who We Are

Our Company Our Vision

We are a leading Saudi national company specialized in providing training services and smart consulting solutions in the educational and pedagogical fields. We adopt the latest global practices and implement distinctive projects to ensure performance quality in both the public and private sectors. We rely on our human resources and competencies to meet the current and future needs of the community locally and globally. We also strive to keep pace with technological advancements and achieve the objectives of Saudi Arabia’s Vision 2030.
Based on Saudi Arabia’s Vision 2030, we invest in education, training, and consulting fields, striving to maximize potential and acquire the necessary skills to achieve goals and objectives, which are among the most important and valuable resources. We support and encourage positive programs and creative initiatives that contribute to comprehensive development and advancement of all governmental and private institutions.
Embodiment of a culture of quality work and excellence in professional performance, we recognize that the Kingdom needs to identify and apply best practices to ensure that public and private sector employees possess the necessary competencies and skills for the future. This requires training more than 500,000 government employees in addition to private sector staff.
Our vital and essential role comes in providing sustainable professional development programs, which are effective tools to achieve efficiency and proficiency in performance and productivity when properly invested and utilized. Numerous research studies have shown the impactful effect of consulting, training, and development services on the growth of culture and knowledge. These programs add diverse information and new knowledge to beneficiaries, provide skills and capabilities, influence attitudes, modify ideas and change behavior, and develop habits and methods.
We believe that humans are among the most important resources upon which the pillars of development, construction, and advancement in institutions of various directions and specializations are based. Economists refer to this as “human capital,” accountants as “human assets,” and administrators as “intellectual, creative, or knowledge capital.” This contributes to achieving sustainable development.